Campaign Monitor

NOVEMBER 2014 Honeywell EEO Digest

FEATURE: The Key to CFO Approval for Efficiency Equipment Investments


BLOG: A Systematic View of the Benefits of Efficiency

When looking at the benefits of improving energy efficiency we need to take a systematic approach as benefits arise at different system levels. Read More »

BLOG: How to Sell Energy Efficiency: Developing Your Message

The core message you have to sell energy efficiency projects won’t change much from project to project, but each customer will have their own criteria for judging value. Read More »

BLOG: Noesis Now: Bundling Energy Efficiency Projects

Usually when developers bundle efficiency projects together and show the combined cost and savings, I view this as a marketing ploy and a way to hide measures with poor returns Read More »

DISCUSSION: Measurement Rules! – We really don’t know what we don’t know.

Seems almost every article, blog post, or report on energy efficiency starts with the statement and premise that you “can’t manage or improve what you don’t measure”. Read More »

DOWNLOAD: 4 Tips to Create A Winning Energy Efficiency Business Case

While there are lots of low hanging fruit (low/no cost and O&M activities) out there, the most significant opportunities to reduce energy usage require retrofits and upgrades in order to capture the benefit. Read More »

BLOG: Don't Let Fear of Change Kill Your Business

I recently read an older article on Forbes addresing why 8 out of 10 companies fail...reason number 2 on their list was not having a clear understanding of a competitive edge or not having one at all. I am summarizing... Read More »

BLOG: Avoid the Energy Efficiency Sleeping Pill

It should have been an easy decision. Instead, the project request was as good as dead in the water. We were 45 minutes into the presentation and the decision maker was on the verge of falling asleep. Read More »

BLOG: 5 Proven Sales Techniques

When proposing efficiency projects, energy pros often tend to focus on the engineering and technology of the project rather than sell the project as an investment opportunity. Read More »

BLOG: Improving Energy Awareness in Working Environments

The way energy is carefully conserved, saved and optimised at home varies greatly from how it is wasted – often without thought - in the workplace. Read More »

BLOG: Fundamentals of Selling Efficiency to the CFO

This energy efficiency equipment industry is filled with professionals that have a natural strength with electrical or mechanical systems or engineering, in general.  Read More »

BLOG: Growing Your Business Beyond Low-Hanging Fruit

I recently had a conversation with the CEO of a fairly large energy efficiency/energy services company; let’s call him Paul. Read More »

BLOG: Efficiency Finance Trends: Risk and Cash-Flow

The efficiency-project Thunderdome has lots of new players entering the arena every month, but for every Mad Max there’s a slew of less-than-worthy opponents for the Master Blaster of this industry – Risk and Cash-Flow. Read More »

VIDEO: Getting More Projects Approved With Noesis Financing Services

Do you spend hours developing and pitching efficiency projects to building owners and CFOs and find that many viable projects are turned away due to lack of funding? Read More »

BLOG: Barriers to Achieving the Potential Benefits of Energy Efficiency

The barriers to improved energy efficiency have been written about for at least sixty years. Oliver Lyle in his classic 1947 text ‘The efficient use of steam’, discussed technical and management barriers to achieving greater levels of efficiency.  Read More »

BLOG: Why Great Engineering is Not Enough

90% of all energy efficiency projects do not have financing as an option and in turn they don’t move forward because the is a lack of budget. Read More »



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